All About Eric
What do people say about Eric?
“Eric demonstrated exceptional strategic prowess and a keen marketing acumen. His insatiable curiosity, desire to create, and extensive academic knowledge make him a standout in our industry. He possesses admirable wisdom that consistently contributed to our business’s success, and his comprehensive understanding of the market landscape is truly impressive, regardless of the industry. ”
“Seems rare these days, but Eric knows the difference between an opinion and an insight, which means he applies academic rigor upstream to validate his hypotheses before foisting them on anyone else. Another rarity, Eric also knows the difference between a fact and an insight, which means he finds something new and relevant to share about a thing before bothering to share it. Most importantly, Eric knows an insight is only as good as its application, so he wires the thing to hunt.”
“Eric is a unique strategist that brings amazing insights that dig deeper than surface layer to uncover new opportunities to drive creative excellence and business results. He has been a great thought partner, with questions that help teams refine ideas, briefs and POVs, leading to stronger executions. Eric has a thirst for knowledge, a deep curiosity and an empathetic perspective. He is amazing to work with and an asset to any team he touches.”
A strategist who thinks like a creative. A creative who thinks like a strategist.
Prior to becoming a strategist, I had a career as a creative director for some of the top digital agencies and brand design firms in the country. This experience gives me insight not just into creating strategies that can be executed, but to speak the language of Creativity to inspire and guide creative teams, every step of the way, so they never need fight with the brief.